EP 77 // JR Kanu on the Importance of Retrospectives

Ep 77- JR Kanu

Today's guest, JR Kanu, is an entrepreneur, design thinking coach, and the author of "Money Brain: Career and Money Management in Your 20s and 30s." He is also the founder and CEO of REACH, working with businesses to understand their consumers and helping individuals who want clarity on their personal finances.

In this episode, host Akua Nyame-Mensah talks with JR about the evolution of his business and how self-awareness and reflection have ensured growth and continued success. He also talks about the fascinating five-step framework that makes up transaction informatics (the methodology used) for allowing you to always have your finger on the pulse of your target audience's needs. 

JR Kanu holds an MBA from Stanford University, a Master's in Journalism from NYU, and a BA in Engineering from Calvin College.

Highlights in this episode: 

  • JR talks about why he began REACH, a company that helps others learn about their finances and where their money is going.
  • Learn how working to solve the problems of your consumers can help you add new revenue streams. 
  • Reflecting and being introspective is crucial in building a business, as is going out and engaging with people different from you.  
  • Learn about the five spending personalities and how they fit into transaction informatics. 

Resources mentioned in the episode: 

Connect with JR Kanu:


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